Culture

Vision: To be a respected enterprise

Development Direction-One Firmness and Four Adherences

1. Strengthen confidence in development--Amidst the coexistence of opportunities and challenges in the industry, maintain strategic focus and stay committed to long-term goals;

2. Commit to specialization, refinement, uniqueness, and innovation — by focusing on niche markets and cultivating expertise, we build core competitiveness through professionalization, precision, distinctiveness, and innovation.

3. Commit to product development--Continuously increase R&D investment to address customer pain points, achieve breakthroughs in key technologies, and drive product upgrades through innovation.

4. Commit to digital transformation--Embrace the digital wave to drive end-to-end digital upgrades across production, management, and marketing.

5. Persist in market development--based on the domestic market, actively expand overseas, and build a diversified market pattern.